Lincoln, NE (April 11, 2019) – Southeast Community College is transforming itself and is celebrating with a new brand, logo and tagline. During the past year, SCC has been working with Firespring in Lincoln to re-brand itself. The official unveiling to employees was on March 29, 2019, on all three campuses in Beatrice, Lincoln and Milford.
“This logo is designed to really symbolize a lot of different things,” said President Dr. Paul Illich. “The symbol itself is two lines; they never connect, they’re open pathways. It also represents motion. Someone might start and maybe they have a bit of an obstacle, but that’s OK. We celebrate that and give people second, third, and fourth chances. They can come back and finish up. I think it’s a fantastic symbol of resiliency.”
The mission of the rebrand is to empower and transform its students and the diverse communities it serves. Firespring Chief Creative Officer C.K. Kingsley said it represents many paths converged together in one community.
“No matter where you come from, no matter where you go out of, you are together in union as part of the Southeast Community College family,” Kingsley stated.
SCC’s new tagline is “Your Path to Possible.”
As part of its transformation, SCC is going through many changes, including converting from quarters to semesters as well as erecting a number of new facilities:
- New residence halls in Beatrice and Milford.
- New Diesel Technology building in Milford.
- New Health Sciences building in Lincoln.
- New classroom building in Beatrice.
- New Learning Center in Falls City.
