Continued Demand for Beef is Important for 2019

Over 9,000 cattle producers were in New Orleans recently for the 2019 Cattle Industry Convention. In addition to listening to industry experts and learning about the latest technology, a Kansas State University agricultural livestock economist was able to pick up some hallway chatter about concerns producers have for 2019.

Glynn Tonsor was encouraged to see that there is a growing recognition that both domestic and foreign demand for beef was important in 2018 and that it will continue to be important in 2019.

The hallway chatter also found producers are optimistic about the overall beef demand for 2019. However, Tonsor is a bit more reserved.

Tonsor says a slowdown in the economy would have a negative impact on beef demand because it’s a high-value, expensive item. He also thinks the ongoing uncertainty about the potential impact of trade tariffs – which he admits to being wrong about in the past – is still a concern.

Complete information on livestock and meat markets, grain markets, land and leasing, crop insurance and agricultural policy, can be found on the Kansas State University agricultural economics department website: